For a brand, identity is very important to express the company vision. Arkindo is a well known interior designer but hasn’t got the identity to represent itself. We discussed what is the purpose of Arkindo and what people want to see in Arkindo with the BODs, they want Arkindo to be seen as futuristic and minimalist. We came out with the final logo. We’re not only making the logo, but we also made a company profile, letterhead, and name cards for them.