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SEM Questionnaire

This document is a starter questionnaire for us to understand your brand, target market, competition, competitive advantage and more.

The more we understand about your business, the better we can develop relevant ad copy, test out new strategies and to optimize your ad campaign.

1 Contact Information
2 Marketing Goals
3 Target Market
Company Nameyour full name
Your Nameyour full name
Domain Nameyour full name
Addressyour home / office
Postal code
What are your marketing goals?pick one!
Other Goalsmore details
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What is the primary action you want a visitor who arrives at your site through this campaign to take?pick one!
Othermore details
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Who are your direct competitors?more details
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How are you different than the competition? What is your unique selling position?more details
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Who is your target audience? Please explain each segment and what aspects of your business are targeted to themmore details
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What products or services or brands do you SPECIFICALLY want to promote?more details
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What are the demographics of your target audience?pick one!
Genderpick one!
Statuspick one!
Agepick one!
Location Targeting Please list your selected locationsmore details
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Do you have seasonal products or services? If yes, please provide details.more details
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List some keywords that describe your business. Think from a customer’s point of view.more details
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Do you have any promotions, discounts or incentives that you want to mention in your ad campaign?more details
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Do you request any specific keyword phrases to be included in your campaign?more details
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That’s all we need for now! Thanks for taking time to fill this in - we’ll be in touch with a quotation shortly.


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